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Keratin Protein Shampoo
Salon-Grade Repair · Frizz Control · Deep Nourishment · 250 ml
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Infused with Hydrolyzed Keratin, Argan Oil, and Wheat Protein — this shampoo reconstructs every hair strand from within, sealing the cuticle for mirror-like shine and unbeatable frizz control.
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Why you'll Love it
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Hydrolyzed Keratin — the salon-grade protein your hair is made of — penetrates deep into the cortex to fill structural gaps caused by heat styling, bleaching, and chemical treatments, rebuilding each strand from within.
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The formula creates a protective seal over the hair cuticle, locking out humidity and preventing swelling — the root cause of frizz. Smoother, calmer hair is visible from the very first wash.
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Hydrolyzed Wheat Protein and Rice Amino Acids work together to improve hair elasticity and bond strength, significantly reducing snap and breakage — especially on over-processed or colour-treated hair.
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Argan Oil smooths the cuticle layer so it reflects light evenly across every strand, giving hair that healthy, salon-fresh luminosity — without any greasy or weighed-down feeling.
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Panthenol (Pro-Vitamin B5) and Aloe Vera Leaf Juice hydrate the scalp, soothe irritation, and maintain a healthy pH — creating the ideal foundation for stronger, faster hair growth.
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Free from sulphates, parabens, and silicones. The ultra-gentle formula cleanses effectively without stripping hair colour, disrupting chemical treatments, or drying out the scalp.
keratin protein sampoo
Key ingredients
Why It Works
Four Promises. One Shampoo.
Engineered around the science of Keratin — the protein your hair is made of — this shampoo goes beyond surface-level cleansing to actively rebuild, protect, and transform.
Deep Repair
Hydrolyzed Keratin penetrates the cortex to fill structural gaps caused by heat, chemical treatments, and environmental stress.
Mirror Shine
Argan Oil and Wheat Protein smooth the cuticle layer to reflect light evenly, giving hair a healthy, lustrous appearance.
Frizz Control
Creates a protective seal that locks out humidity and prevents cuticle swelling — the root cause of frizz — for up to 72 hours.
Scalp Balance
Panthenol and Aloe Vera hydrate the scalp, control excess sebum, and maintain a healthy pH for optimal hair growth.
Inside the Formula
Every Ingredient Has a Job.
We believe in full transparency. Every active in our formula is chosen for measurable impact, not marketing appeal.
01
Hydrolyzed Keratin
Micro-sized keratin peptides that bind directly to damaged hair shaft, rebuilding the protein matrix broken by heat and chemical treatments.
★ Hero Ingredient
02
Argan Oil (Moroccan)
Rich in Vitamin E and oleic acid. Seals the cuticle, prevents moisture loss, and imparts an unmatched reflective shine to every strand.
Nourishing
03
Hydrolyzed Wheat Protein
Strengthens hair elasticity from the inside out, reducing breakage and snap. Especially effective on bleached or over-processed hair.
Strengthening
04
Panthenol (Pro-Vitamin B5)
Deeply moisturises hair and scalp, adds volume by plumping each fibre, and creates a protective film that reduces static and frizz.
Hydrating
05
Aloe Vera Leaf Juice
Soothes and balances the scalp, reducing irritation and dandruff-causing dryness. Provides a natural conditioning base for other actives.
Calming
06
Rice Amino Acids
Fortify hair bonds at the molecular level, improving resistance to mechanical damage from brushing and styling tools.
BondingFormula Transparency Report
Keratin Concentration
88% effective vs industry average 55%
Frizz Reduction
82% reduction after 4 washes
Breakage Reduction
75% less breakage vs untreated hair
Hydration Retention
91% improved moisture lock-in
Shine Index
95% users report visibly brighter hair
Ritual
How to Use
01
Wet Hair Thoroughly
Use lukewarm water to open the hair cuticle and prepare strands for deep penetration of actives.
02
Apply & Lather
Take a coin-sized amount, emulsify in palms, and distribute from roots to ends. Massage scalp for 2–3 minutes.
03
Wait 60 Seconds
Allow the keratin peptides to bond with hair. This brief dwell time makes the difference between a surface clean and deep repair.
04
Rinse & Style
Rinse with cool water to seal the cuticle. Pair with our Protein Hair Mask once a week for maximum results.
Pro Tip — For severely damaged hair, double cleanse: first application removes buildup, second allows actives to work deeper. Use 3–4× per week for accelerated repair.
Clinically Tested
Results You Can Measure.
Independent clinical study conducted on 200 participants with dry, damaged, and chemically-treated hair. Results measured after 4 weeks of regular use.
*Results may vary based on hair type and prior damage level.
95%
Reported less frizz
Felt their hair was smoother and more manageable within the first week
89%
Saw reduced breakage
Noticed significantly less hair fall on their comb and in the shower
92%
Experienced more shine
Hair appeared visibly healthier and more reflective under natural light
4×
Washes to visible change
Average time for users to notice a clear transformation in hair texture
Suitability
Made for Every Hair Type.
Our formula is balanced to work effectively across all hair textures and types.
Straight Hair
✓ Suitable
Wavy Hair
✓ Suitable
Curly Hair
✓ Suitable
Coily Hair
✓ Suitable
Colour Treated
✓ Colour Safe
Complete Formula
Full Ingredient List
We list every ingredient — no hidden actives, no marketing half-truths. INCI names listed in descending order of concentration.
Aqua (Water), Sodium Lauryl Sulfoacetate, Cocamidopropyl Betaine, Cocamide DEA, Hydrolyzed Keratin, Hydrolyzed Wheat Protein, Argania Spinosa (Argan) Kernel Oil, Aloe Barbadensis Leaf Juice, Panthenol (Pro-Vitamin B5), Oryza Sativa (Rice) Amino Acids, Glycerin, Polyquaternium-7, Dimethicone-Free Conditioning Agents, Citric Acid, Sodium Benzoate, Potassium Sorbate, Parfum (Fragrance), Tocopheryl Acetate (Vitamin E), Silk Amino Acids, Biotin (Vitamin B7), Niacinamide, Zinc Pyrithione (Anti-Dandruff Variant), Guar Hydroxypropyltrimonium Chloride, Polyquaternium-10, Disodium EDTA, Lactic Acid, Phenoxyethanol, Ethylhexylglycerin.
